By Lee Rickwood

Twenty or 30 or 40 thousand people, all together in one place with one shared interest. It’s an instant social network, just waiting to be connected by new wireless technology installed in sports and concert venues.

By Hessie Jones

To this day, despite the prevalence of social media, adoption has been slow among large enterprises. Yes, some have been jumping on the bandwagon but many have yet to be convinced that Social Media will do anything significant to develop audience or revenues. Having worked in both sectors, I’m convinced that the gap between large corporations and small business involves: risk tolerance, money, adaptability …

By Hessie Jones

Social Media has always existed. Technology has hastened its arrival online. And it wasn’t called social media then: it was word of mouth. Discussions have always existed but the speed to which the connections happened thanks to early technologies from Yahoo!, Friendster, AOL, etc have extended communication lines across the world to friends, and potential friends within a matter seconds.

By Hessie Jones

Trey Pennington, whose sudden passing has shocked many people, was one of the true instigators and thought leaders that devoted their time and energy in helping shape what we all know as social.

By Hessie Jones

I have told this story several times and each time I get an incredible reaction to it. It was, as Oprah would call it, “my defining moment” when I came to realize my life’s next calling.

By Amrita Mathur

Google’s latest offering in the social networking arena – Google+ (also known as Google Plus) has now been out for over a month and already more than 25 million users have checked it out! Here are my thoughts on some of the less obvious features that are awesome and some comments on what things might be missing.

By Lee Rickwood

Online promotion and social media marketing activities are powerful tools to promote the image and the artists selected on a new award-winning website, 500px.

By Hessie Jones

I recently moderated a roundtable entitled “Who Owns Social Media? While the answer may be obvious, especially among those of us who practice it daily, it was important to delve more deeply into the topic and ask marketers, those who’ve dabbled vs those on the other end of the spectrum who’ve operationalized social media within their respective businesses.

By Yasmin Ranade

What can we learn from the career experience of others? What lessons can we draw from our own experience? That was the focus of the latest in Wired Woman Toronto’s ongoing series of networking events.

By Lee Rickwood

Like Swiss chocolate, German cars and Latin jazz, digital media should be Canadian.

by Lee Rickwood

Like the pledge to land a man on the moon before the end of the ‘60s, the goal is to develop a technical infrastructure and digital environment in which anyone in Canada can do anything online.

By Hessie Jones

Social Media is a medium that currently is built on transparency, trust and dare I say, integrity. But as it continues to evolve, monetization challenges its core principles.