Category: Trending

Rogers launches On Demand Online service nationwide

By Ted Kritsonis

Having been in beta for the last six months, Rogers took its On Demand Online (or RODO for short) service out of beta and officially launched it throughout Canada today. The site will offer TV shows, movies, music videos and web-exclusives for free to both visitors and existing Rogers customers who already subscribe to any of the company’s Internet, wireless, TV or home phone.

Mobilicity launches handsets and plans for Toronto

Text and photo by Gadjo Cardenas Sevilla

Mobilicity’s pay-in-advance, unlimited service model ensures customers can use their phones as much as they want within their city coverage area without the worry of incurring extra charges. For customers travelling outside the Mobilicity unlimited network coverage area in Canada and the U.S., low per-minute-rate roaming will be available on a pay-per-use basis, as will other extra features, such as international calling, downloads and 411 directory assistance.

Apple’s iAd to take mobile advertising into uncharted territory

By Dilshan Kathriarachchi

Apple’s launch of the in-app iAd framework would no doubt be a game changer for the mobile advertising industry. In its inspired attempt at merging TV-style ad experiences with the interactivity of the web, Apple has set the bar very high for a mobile advertising industry that is still in its infancy.