Category: Women & Tech

Google’s Made With Code Inspires Young Girls

By Christine Persaud
We haven’t seen quite an effort to close the gender gap in the technology business like Google’s Made With Code. The company is using the program, launched this summer, to educate young girls about coding. And it’s no small feat: Google is investing $50 million over the next three years toward encouraging more female involvement in tech.

Four Standout Women in Tech for the 2014 Women of Influence Awards

By Christine Persaud

Each year for the past four, Women of Influence Inc. has been awarding the top 25 Women of Influence in Canada, celebrating female executives who have “made a significant difference in their field,” based on factors ranging from personal accomplishments, to board memberships, published works, and business deals initiative and/or led. Females are considered in business, health, non-governmental organizations (NGOs), professional services, and public sectors. And this year, there are four particular candidates that fall within the sphere of tech.

Best & Worst Cities for Working Women in Canada

By Christine Persaud
Women in the workforce still face a number of challenges. And according to a new study, those challenges can vary tremendously depending on where you live in Canada.

The study, released in April from the Canadian Centre for Policy Alternatives (CCPA), reveals the best and worst cities to be a working woman in Canada as compared to men.

Ubisoft & the Absence of the Female Game Character

By Christine Persaud
Last month at E3 in California, game maker Ubisoft found itself in trouble after addressing concerns about the absence of female game characters in its latest online edition of Assassin’s Creed (ironically called Unity), as well as Far Cry 4. The company justified the moves by indicating that it would have taken too much time and money to add a female character.

Effective Leaders Are Adopting More Female Attributes

By Christine Persaud
The idea of a strong leader has always been equated to traits like confidence, control, and the avoidance of showing signs of weakness. But, according to a new study, that’s changing. And the most effective leaders, whether male or female, are adopting more traditionally female-centric qualities.

Technology, Marketing and Mentorship at DWEN 2014: Highlights from Cheryl Cook, Dell VP

By Yasmin Ranade
In a roundtable interview with WhatsYourTech.ca and other Canadian media at Dell’s Women’s Entrepreneur Network (DWEN) conference held in Austin Texas from June 1 – 3, Cheryl Cook,Vice President, Global Channels and Alliances at Dell, answered a variety of questions about her role at Dell, women in technology and mentorship.