Customer Service Online: The Art of Social Listening
By Hessie Jones
As the Web evolves, it allows people to display their opinions more transparently than ever before. And many of those who have the most to say are speaking as customers.
Category: Business
Pinterest and Instagram: Pictures speak louder than words
By Hessie Jones
Facebook’s shocking $1billion purchase of Instagram solidified one of the hottest social trends: Photo images have huge engagement value over text. Another photo site, Pinterest, has recently been commanding the airwaves, claiming 10 million users and “the fastest growing standalone site ever”.
Who should be driving the Social Media bus? Marketing or the Contact Centre?
By Hessie Jones
Businesses now know that they have to adapt to the demands of social media and somehow incorporate its elements into corporate structure and operations. A major question within many companies is, Who takes the lead? More and more it has to be people who deal with customers.
Taxis Go Mobile: Top Toronto Agencies Help Beck Launch Dedicated Taxi App
Saving a few seconds during a snow storm, being less obvious or intrusive during a business meeting, just being safe and secure on the way home after a night of partying are all good reasons to click for a cab.
By Lee Rickwood
HP considers what life without print would be like, but says little about its future
Text and photos by Ted Kritsonis
SHANGHAI – From HP’s perspective at its Global Influencer Summit in Shanghai, it seems that a world without print of any kind would be a lifeless, colourless existence devoid of any livable character, and while there is anecdotal evidence supporting that, it’s still not clear what this all means for the average consumer.
High Tech in the Gallery: Digital Screens Challenge Painters’ Canvas
Mobile technology and digital media devices are taking over the spaces normally reserved for watercolours, oils and clay. In fact, the art itself is migrating to the Web, where online art collections rival those housed inside bricks-and-mortar institutions.
by Lee Rickwood
RIM admits it was behind anti-Apple stunt in Australia
By Ted Kritsonis
In the midst of the BlackBerry World event currently underway in Orlando, Research in Motion (RIM) issued a statement Monday night claiming responsibility for a series of anti-Apple flashmobs that took place in Melbourne and Sydney.
Keek at the Intersection of Social Networking, Mobile Media, TV Watching
Folks in the Twitter-verse have found some ways to get attention in a short space (although controversy and obscenity seem top techniques right now, there are some short, substantive comments out there), here’s hoping Keek-ers can do the same.
by Lee Rickwood